Kelsey Apperson 11/5/24 Kelsey Apperson 11/5/24

Supporting Ohio Schools

Learn more about how we support our schools with their print and marketing needs.

Cassie Apperson 8/26/24 Cassie Apperson 8/26/24

A Closer Look at Our Blast From the Past Self-Promo Kit

A deep dive into our “Blast From the Past” marketing kit.

Guest User 7/23/24 Guest User 7/23/24

Are Google Ads Worth It For Small Businesses?

Google Advertising - is it worth it? What’s the ROI?

Kelsey Apperson 5/3/24 Kelsey Apperson 5/3/24

Every Door Direct Mail vs Saturation

Every Door Direct Mail (EDDM) and Saturation Mailing are both very similar. So which should you use — and why?

ChatGPT 4/10/24 ChatGPT 4/10/24

Will marketing be replaced by AI? Here's what ChatGPT thinks

We asked ChatGPT what it thought about AI taking over the marketing world.

Kelsey Apperson 3/3/23 Kelsey Apperson 3/3/23

5 Key Components for Successful Mortgage Marketing Campaigns

Kelsey Apperson 2/24/23 Kelsey Apperson 2/24/23

How to Run Tests as Part of Your Marketing Efforts

Kelsey Apperson 2/9/23 Kelsey Apperson 2/9/23

Data Quality Checklist

Kelsey Apperson 1/23/23 Kelsey Apperson 1/23/23

The FGS Optimization Model

Kelsey Apperson 1/10/23 Kelsey Apperson 1/10/23

Optimization Model Use Case #2

Kelsey Apperson 1/5/23 Kelsey Apperson 1/5/23

Optimization Model Use Case #1

Galo Fraga 4/9/20 Galo Fraga 4/9/20

We Started a Retention Campaign for Current Clients – Here’s What Happened

Automation is a huge buzzword in the marketing landscape today, and with good reason. If you can minimize cost, time, etc. and maximize your output, why wouldn’t you?